Insights - Page 5 of 6 - Sparkworks Media

Sparkworks Procures Panasonic AF100 Camera

Shooting your corporate storytelling project on film vs. video used to say a lot about the production value of the final product. For many marketing projects, film was considered more appealing because it looked more ‘like a film’. Unfortunately that ‘look’ also came with all the costs of shooting on film. Ka-ching! Not anymore. Digital imagery...

Editing at Sparkworks – Getting to Great, Faster!

Vimeo, Dropbox, YouSendIt, FTP. During the production of your video, all of these delivery methods are great ways to distribute drafts of your video for wider feedback and review. Send us your notes from the comfort of your office and we’ll get right on it. Want an even faster way to get from production to...

First-Time Fitness Video Primer

Have a concept for a new fitness video but are new to video production? Sparkworks Media has produced over 30 consumer yoga, aerobics, dance, and other fitness titles for Kari Anderson, Trish Murphy, Jay Blahnik, Ana Forrest, Linda Arkin, and others. The most common question we get is, ‘what does it cost?’. After all, the...

NCompass Construction Sees the Humor in the Everyday

Your dad is sleeping next to you on an air mattress, your adult son wants to move back in, and you fight to get in to the bathroom every morning. These are the humorous stories Sparkworks told for a Seattle construction company with the final question, ‘Need More Space?’ The project began when NCompass Constuction was...

Getting the Big Checks – Non-profit fundraising videos

As part of your non-profit marketing tools, a fundraising video is an excellent way to quickly and succinctly pave the way for donations. No other medium allows you to emotionally engage your audience so fast. Non-profit fundraising videos are a unique storytelling challenge, but there is a science to the method. There are essentially two...

Who are all these people?

To produce a video for your company or organization, you’ll likely need more than one person to help make it all happen. After all, video and film production requires more collaboration than any other communication medium. So as you go through the budget and review each line item, you’ll see a lot of personnel,...

Five Reasons Video Should Be Part of Your Marketing

There are several reasons you should look at video marketing and communication as good option for you and your customers: Accessibility – Video enables you to communicate with your audience in a way that is easy to engage with. Support your messaging and communicate your ideas with the power of compelling images, voice, music...

$1000 Per Minute – Fact or Fiction?

For years many corporate video producers have operated under a basic formula that one minute of well-produced, high production value video started at about $1000 in budget costs. So a 10-minute video could cost as little as $10,000. This budget gauge typically included professional production gear and labor, editing, music and a large cross-section...

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