corporate video production Archives

Effectively Market Employee Benefits

How to Effectively Market Employee Benefits When it comes to employee benefits, providing great options isn’t enough—your employees need to understand and access them. And benefits communication can be a challenge in companies with diverse job roles and varying access to technology. From factory floors to corner offices, marketing your benefits program requires a multi-channel...

How to Save Money on Video Production Without Sacrificing Quality

Video production can range from simple, single-day shoots to large-scale productions requiring multiple locations, talent, and post-production elements. Whether you're working with a Seattle video production company or handling a project in-house, keeping costs under control is essential. So, how can you reduce video production budgets while maintaining high-quality content? Here are three key factors...

Corporate Video Production for Alaska Airlines

Alaska Airlines Corporate Video Production

Alaska Airlines is now the 5th largest airline, and one of Seattle’s most well-recognized companies. Recently, Alaska Airlines elected to rebrand with a brand new logo and color scheme. Thrilled to be a part of their corporate video production project, we set forward to create something unique. Alaska Airlines wanted to unveil the new brand...

7 Creative Ways to Reach Consumers With Brand Videos

It’s becoming harder and harder to reach a broad base of consumers with any form of media, even if you’ve already created a really compelling brand video. With the quantity of content uploaded each day to the internet, finding new creative outlets to reach your niche consumers has become a necessity. As a business...

Science, Goldfish, & Video Marketing: How To Reach An Audience With Waning Attention Spans

Recent research from the National Center for Biotechnology Information revealed some alarming statistics about the American population. After years of hearing that humans have the same attention span as a goldfish, we now know that this information is completely outdated. We actually have an attention span that is shorter than your standard goldfish. In the year...

3 Reasons Your Investment in Video Marketing is a Great Idea

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Video marketing is powerful — but do you know just how powerful and effective it really is? Here are just a few reasons, backed by statistics, that prove the choice to invest in video marketing is an awesome move! 1. Marketing with Video Works. Video marketing, or marketing with the use of video, is one of...

10 Ways to Lower Your Corporate Video Production Costs

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We know that the costs for a professional video production project are nothing to sneeze at. We also know that for many companies striving to stay competitive with other businesses in their industry, video can be vital. There are tips to lowering the production cost. And, as a video production firm, we know all...